Following the trends, we started in 2011. in the development of the Naturdepil depilation wax production project, and in 2012. we started production, in our plant in Sesvete, with a modest range of products consisting of only two, but the most sought-after products, Naturdepil azulen and natural wax for depilation.
Naturdepil wax is made of natural resin components and carefully selected ingredients.
With the use of the highest quality natural ingredients that benefit the skin, a low melting point and a working temperature of 35-37°C, which is also the temperature of the body, depilation is maximally pleasant. Work and application are made easier and enable comfortable, quick and even application, which speeds up the depilation itself, reduces costs and saves time.
Along with Naturdepil wax, we have also developed a complete collection of cosmetics for skin treatment before and after depilation, wax heaters designed according to the needs of our products, and depilation strips made of high-quality materials, which together with Naturdepil wax affect the shortening of depilation time and the consumption of the wax itself!
Which is extremely important nowadays, when we miss time itself the most!!!
After some time, we knew it was time to expand the range of products, so we added three new types of products, Cappuccino, Forest Fruit and Chocolate. We must point out that our new products were the only ones on the market that, in addition to color, also had a smell, i.e. an aroma, in accordance with their name. Our quality was recognized by numerous partners both in Croatia and throughout Europe.
As we boldly started this beautiful story of production, we continued even more boldly and decisively, developing and progressing in every respect. We have met the high standards that we have imposed on ourselves and our competitors, and in 2021 we have made the step forward that we have been striving for all this time from the very beginning.
We came up with a revolutionary new product in the world of depilation, and unlike the competition that falsely advertises products like wax with Chamomile, Olive, Rosemary, etc., we found a way and formula to make Naturdepil wax the first in the world to combine depilation with natural.
By registering a patent with the STATE INSTITUTE FOR INTELLECTUAL PROPERTY under no PK20190750 our patent was registered, and with that act a new chapter in our business began!
The first Naturdepil wax that we produced and marketed was Naturdepil Chamomile which is the only wax in the world with Azulene in its composition!!!
After Kamilica they came Olive, Lavender, Rosemary, Immortelle and Mintand soon we will have some more types and different packaging, such as cans and beads, i.e. wax in tiles...
After this moment, a lot has changed, and the biggest change happened in the signing of the contract with the world's largest company when it comes to waxing, with which we have been cooperating since 1997. "MAYSTAR group" Spain, which in 1984 patented cartridges, heaters and wax as we know them today. In 2022, we are moving our production to their production facilities in Torredembarra/Tarragona. Where our products are manufactured AND distributed worldwide today!!
2024 and after some time and testing we officially launched the brand "PROLINE" intended for professionals, and which will be extremely competitive in terms of price and quality! Proline currently offers massage oils and body care products as well as a depilation line, which you can find out more about on our website. The vision of the development of the PROLINE brand is the development of at least three lines for facial care and treatments, body care in the form of anti-cellulite preparations and skin firming preparations, basic cosmetic supplies such as peelings for the face and body, and consumables for professionals.
In accordance with the development of the PROLINE brand and its expansion to the market of CEFTE member countries, we opened the company PROLINE COSMETICS based in Mostar, which started working and achieved significant results in the first few months of operation!